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Monday, July 12 • 3:00pm - 4:00pm
Intellectual Property is a Business Strategy: What Startups Need to Know

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Developing your IP business strategy is essential, and includes evaluating your IP assets, knowing your competition, understanding the pace of innovation and opportunities for growth, and determining the best ways to protect your IP. It also increases leveraging power, and adds value to your company. Whether it's creating and using a brand that distinguishes an owner from other businesses, demonstratively protecting the company's trade secrets, or investing in a more competitive business decision by allowing an invention to be published while seeking a patent, ownership should always be the first thought when the work is being done. The presenters will dispel the myth that protection only helps some businesses, and help entrepreneurs understand how to identify their intellectual property, and develop their strategy to establish, monitor, and protect their IP rights.

avatar for David Le

David Le

Regional Outreach Officer, United States Patent and Trademark Office
David graduated with a B.S. in Electrical Engineering in 2005 from the University of Oklahoma and a Juris Doctor in 2008 from Oklahoma City University School of Law. He is also a member of the Oklahoma State Bar. He joined the USPTO in January 2009 and examines patents relating to... Read More →
avatar for Ryan Anderson

Ryan Anderson

Intellectual Property Attorney - Member, Larson & Anderson LLC
Ryan received a B.S. in chemical engineering, cum laude, from the Honors College at Michigan State University, a M.S. in biochemistry from the University of Saint Joseph, and a J.D. from DePaul University College of Law. Ryan's practice focuses on patent and trademark application... Read More →

Monday July 12, 2021 3:00pm - 4:00pm MDT